The Deposit Protection Service (DPS)

Marketing Campaign and Brand

The client

  • The DPS, one of three Government-authorised deposit protection schemes for landlords and letting agents, was launched in April 2007.
  • It is the only scheme without membership fees, application fees or pertinent charges for protecting deposits.
  • The DPS is managed by Computershare Investor Services Plc, a global business with more than eight years’ deposit protection experience in Australia.

What we did

New legislation requiring deposit protection for all assured shorthold tenancies in England and Wales where a deposit is taken, was introduced to ensure that tenants who are entitled to receive all or part of their deposit back at the end of a tenancy, actually do so.

The DPS, run by Computershare Investor Services Plc, became the Government’s only custodial tenancy deposit protection scheme in November 2006, and launched on 6 April 2007 in line with two other, insurance-based schemes. Flag worked  collaboratively with Computershare to deliver all aspects of a wide-ranging campaign, including scheme collateral and a registration website.

ISO 9001 accredited

Registered in England & Wales. No. 1783513.

Registered office:
Fieldstead Barn, New Road, Impington, Cambridge CB24 9PJ

Get in touch

E. info@flag.co.uk
T. +44 (0) 1223 233882
F. +44 (0) 1223 237121

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