The client
- Around 110,000 working parents a month request Busy Bees Childcare Vouchers through more than 14,000 organisations.
- Busy Bees clients include FTSE-listed companies and public sector bodies, including police forces, councils, NHS Trusts and Government departments.
- Busy Bees was launched in 1999 and employs 240 staff.
What we did
Flag was invited to support the rebrand of Busy Bees Childcare Vouchers’ online presence - as Computershare Voucher Services - and the redevelopment of its marketing and transactional websites.
The project ensured a seamless transition to the redeveloped sites, ensuring the technical build could be completed in time for a pre-agreed launch date. The new branding retains the vitality and relevance of the Busy Bees values and the home page now directs key user groups towards specific content of relevance.